Meet the whole new MTN Web Store -- An ideal organic digital marketing platform for your 2022 business resolution. Learn how to get listed for free!
Surprised? Yes, it is if you visited our old web store before. This is because when we just started developing MTN Web Store and its app for creating CloudWorms PDF Viewers, we did not have enough data to fill up our visionary design. But recently, we're fortunate enough to have the full support from one of our old Classic I'MTP members, who can actually see what many others still unable to visualize: the potential of MTN Web Store and its underlying CloudWorms PDF Viewers. They're Corporate Intelligence Advisors, one of the well established training companies in Sarawak, Malaysia, who have been with us since 19th December 2014 -- A very big thank to them!
What MTN Web Store really is?
MTN Web Store, unlike its predecessor, is a B2B corporate web store designed for non-technical business owners and professionals across all industries (not limited to training providers). It is an organic digital marketing platform that emphasizes on SEO and Conversion-Driven Design rather than the Pay-Per-Click (PPC) ad marketing that does not have direct responsibility to the conversion effectiveness of your landing page. In PPC marketing, their job is to bring as many clicks as possible to the landing page (or post) chosen by you, but how convertible your landing page really is will be out of their service scope.
In MTN Web Store, not only the marketplace itself is highly optimized for SEO, even your landing page will be our CloudWorms PDF Viewer, which has been carefully crafted by our 10 years digital marketing experience for best SEO and lead generation performance. Best of all, you pay only for RM0.80 fixed rate per Unique Page View (UPV), which includes a professionally design landing page with your viewable and downloadable PDF marketing brochure attached -- why not?
We'll share more with you in the future about the differences between Organic Digital Marketing vs. PPC. For now, let's quickly jump into the what's new of MTN Web Store.
What's New in MTN Web Store 2022?
In this December 2021 release, we focus on the following areas:
- Semi Dark Mode Design
- Category Browsing of Publisher Items
- The New Site Footer
1. Semi Dark Mode User Interface Design
Lately, many of you may have noticed the availability of Dark Mode feature on many websites and web apps. This isn't just a trend to protect your eyes -- this is also the predictable needs by the industry experts, even prior to the COVID-19 pandemic, to boost the internet economy at a global scale. In order to increase the time spent on internet per individual, the industry experts realized that they have to do something for the eyes of the people. So here comes the Dark Mode user interface design.
As you can see in the above screenshot, in order to save time and resources, the new MTN Web Store takes the balance between dark and clear mode, making it the default theme so that tentatively, we do not need to spend extra time building the display mode switcher, which can be very time consuming. So might as well, we make this semi dark mode as our natural theme by default. We hope you'll like it.
2. Category Browsing of Publisher Items
If you visited the new web store for the first time, you'll see the red colour pop-up balloon, showing you the new features of the current release, we call it What's New Balloon. Dismissing it will not show it to you again unless you've cleared your browser cache and storage.
These what's new balloons show you the following:
- Expanding & Collapsing the Category
By default, the categories will be sorted by the category name alphabetically in ascending order. If you're not interested in a particular category, you can quickly collapse it by clicking the round up-arrow button. Clicking it again will expand the category again. - Zooming into the Category
Currently, all publisher items will be presented in each category by default without indicating the subcategory of it. In order to break the category into subcategories, simply click on the category name will do. - Moving up to the Category (Breadcrumb)
If you want to move back to the parent category, notice that there will be a breadcrumb navigator at the top header (see screenshot below). You can either move back to the parent category or straight right to the homepage. The breadcrumb will only appear when you started to drill down to the category.